5 REASONS WHY YOU NEED TO USE VIDEO CONTENT IN YOUR SOCIAL MEDIA STRATEGY

VIDEO CONTINUES TO BE ONE OF THE MOST EFFECTIVE ELEMENTS IN A DIGITAL MARKETING STRATEGY AND WITH A GOOD REASON. NO MATTER WHAT YOUR COMPANY IS ABOUT AND WHAT YOU SELL, IF YOU DON’T HAVE A VIDEO MARKETING STRATEGY FOR THE BIGGEST SOCIAL PLATFORMS YOU ARE MISSING ON SOMETHING BIG.INSIGHTS SHOW THAT MOBILE VIDEO CONSUMPTION […]

PEOPLE ARE LISTENING – THE ENORMOUS BENEFITS OF PODCAST SPONSORSHIP

PODCASTING IS A GREAT WAY TO PROMOTE YOUR BRAND AND PRODUCTS AND ITS GROWTH IS SKY-ROCKETING – IN THE UK ALONE, A STAGGERING NINE MILLION PEOPLE NOW LISTEN TO A PODCAST EVERY WEEK, UP FROM APPROXIMATELY 6 MILLION LAST YEAR. According to Apple statistics, there are: 750,000 active podcast shows with more than 30 million […]

CHOOSING THE RIGHT INFLUENCER FOR YOUR BRAND

SOCIAL MEDIA’S RISE HAS GIVEN BIRTH TO A NEW GENERATION OF CELEBRITY, EACH PLATFORM HAS THEIR OWN SET OF PROMINENT FIGURES PULLING IN THOUSANDS OF LIKES, VIEWS, SHARES, AND FOLLOWERS WITH EVERY POST. THEIR RISING POPULARITY AND INFLUENCE HAVE FORCED BRANDS INTO ACTION, MAKING INFLUENCER MARKETING A STAPLE IN ANY STRATEGY AS ONE PROMOTION HAS […]