Brand Events & Red Coat Media are just two of our vast portfolio of consumer event clients. We also work globally with many other B2C & B2B exhibitions across the world, including Informa Exhibitions
As with all of our consumer events we start by reviewing historical data (where possible) to better understand the individual audiences & customers; profiling their digital, spending and consumption habits while simultaneously gathering data around their interests and media consumption choices, including research from global web index, Nielsen and TGI.
We go on to develop integrated launch campaigns which extend across all online and offline touchpoints comprising paid social, search, contextual & display banner campaign across relevant lifestyle, news and a selection of niche targeted websites.
We go on to work with both local/national radio and press and place strategic out of home and experiential campaigns to drive ongoing awareness and optimum ticket Sales